Assessment Strategies: a demonstration of assessment literacy or painting by numbers?

Ofqual's requirement for awarding organisations to produce and maintain assessment strategies for apprenticeship assessments is more than a regulatory task.

Ofqual’s requirement for awarding organisations to produce and maintain assessment strategies for apprenticeship assessments is more than a regulatory task. If done well, it is a chance for awarding organisations to demonstrate their assessment literacy. They can show how well they understand assessment and will make sure that outcomes are valid, reliable and fair.

This matters because apprenticeship assessment is changing. Apprenticeship assessment plans are shorter and less prescriptive than end-point assessment plans have been. This gives awarding organisations more freedom to make decisions, but also more responsibility to articulate those decisions clearly.

Assessment literacy is much more than knowing the language of assessment. It is the ability to design assessments that are fit for purpose and to explain the choices made. In apprenticeships, this means understanding occupational competence, workplace evidence, authenticity, grading, independence, assessment burden and consistency across different delivery settings.

A strong assessment strategy makes this thinking visible. It might explain why an observation is essential for one occupation, why a professional discussion needs tighter controls in another, or why a practical task requires particular conditions. It should show that decisions have been made deliberately, not custom and practice or copied from an earlier assessment plan.

When used in this way, the strategy is much more than a compliance document. It becomes a clear record and repository of the organisation’s assessment thinking.

For awarding organisations with existing experience of regulated provision, assessment strategies are not new. For others, they can seem like an enigma: part clandestine document, part indefinable rationale, and completely shrouded in mystery. It is tempting, therefore, to look to a template.

It is important to not discount templates. They have their place. They can help awarding organisations cover the right areas, keep documentation consistent and manage multiple apprenticeship standards at once. The problem comes when the template starts doing the thinking.

A template-led strategy can look complete but have little value beyond the ability to say a strategy exists, irrespective of its quality. It may repeat standard content about validity, reliability, manageability and quality assurance without explaining how those ideas apply to the specific apprenticeship. It may describe a process but not justify it.

That creates risk. If strategies for very different occupations have no specific flavour of each occupation, it suggests the awarding organisation may not have fully considered the occupational context, the assessment risks or the controls needed to maintain standards over time.

There should be a whole organisational approach to developing and maintaining an assessment strategy. This helps ensure the strategy is a living document that is not only occupationally specific, but technically sound and practical to deliver. It should show real choices, real reasoning and real ownership of assessment quality.

Ofqual’s requirement for awarding organisations to establish and maintain an assessment strategy offers an opportunity. It offers a way to demonstrate professional maturity and assessment expertise within the awarding organisation. But the warning within the associated Ofqual guidance is just as clear: a completed template is not equivalent to a credible assessment strategy.


  1. Ofqual apprenticeship assessment qualification level conditions: Condition AA4, assessment strategies
  2. Requirements and guidance for apprenticeship assessment